Benefits of Facebook Advertising
Growing your ecommerce business is hard. Finding the right Facebook ad agency is even harder.
In addition to providing Facebook advertising services for external partners as a marketing agency, we also have our own brands that we advertise through Facebook. We have an excellent understanding of the whole picture of online sales and all the challenges of online advertising.
HOW DO WE START ADVERTISING?
Just the beginning of advertising
We create a Facebook buisness profil,
link the website and the advertising account
start advertising
The biggest advantage of Facebook advertising is precise user segmentation based on interests, hobbies, previous interactions with your business, etc.
Advertising has already been set up.
Advertising account overview
Preparing a work plan with advertising proposals.
Start advertising with us
Unlike Google advertising, the Facebook social network allows for more precise targeting of ads, displaying them only to relevant users (potential customers).
WHAT AFFECTS ADVERTISING PERFORMANCE?
Images and videos
Advertisement text
Existing customer base (remarketing)
Offer on the website
Since each product and service differs from one another, it is impossible to generalize the effectiveness of advertising on Facebook. Additionally, advertising results can vary greatly between individual countries.
Image / video testing
For effective Facebook advertising, the most important aspect is the creativity of the ads that we offer to users. Testing images, videos, and ad copy is the key to the profitability of advertising.
Target group testing
Facebook offers the possibility of advertising to a precisely defined target group. You can test different target groups based on interests, behaviors, and demographic data. You can perform remarketing and advertise to similar target groups as well.
Increasing the advertising budget
Increasing the advertising budget means a higher number of conversions, but also higher costs per conversion. That is why daily testing of new creatives and target groups is absolutely necessary to maintain the same cost per conversion.
Optimizing ads and sales process
“We optimize campaigns by timely turning off and scaling ads. We combine well-performing ads into a new campaign and increase the advertising budget. When optimizing campaigns, we need to be creative and consistent. We also focus on optimizing the sales process. We pay attention to what is happening on the landing page, shopping cart, and checkout. With programs such as Smartlook and Hotjar, we can track how users navigate the page, when they leave the website, and what difficulties they encounter during the purchase process.”
STATEMENTS OF OUR CLIENTS
Still not sure?
Frequently Asked Questions
Who is Facebook advertising suitable for?
Advertising on Facebook is suitable for anyone who wants to increase sales. Depending on the product or service you offer, we need to assess which type of online advertising is most suitable. In addition to well-executed Facebook advertising, a modern website with good navigation and a refined checkout process is important for the success of results. With high organic traffic, which we will achieve through website optimization and various types of ads that will be displayed to your customers on Facebook, we will achieve the set goals.”
How much does Facebook advertising cost?
There is no exact answer to this question. It’s similar to asking how much a car costs. Companies spend anywhere from a few tens to several thousand euros on Facebook advertising every day. The amount depends primarily on the desired scope of advertising, the size of the target group, and the number of website visitors we want to inform about new promotions. Facebook represents an excellent opportunity to improve sales, create branding, collect email addresses, improve website traffic, and more.
How fast can we see Facebook advertising results?
You can see the first results of advertising after the first day of advertising.